We’re an integrated communications agency created at the crossroads of traditional and digital PR.
That means we’re as comfortable in the most traditional print or broadcast media as we are in the newest digital platforms.
It means we firmly believe in the power of a beautifully crafted press release and story. But we also use the latest digital techniques and tools to deliver great results for our clients.
We create cultural currency.
Creating cultural currency means generating campaigns that people want to talk about, join in with, tell their friends about and pass on. Campaigns that journalists have to write about. Our campaigns capture the spirit of the times and tap into the trends that people are talking about.
A Kaper campaign creates a life of its own, whether that’s a great press release that drives pages of publicity, a fan page with thousands of friends, or, more
often than not, both.
The latest strategy, creative & production tools
While so much PR is still based on gut feel and a quickly stolen brainstorm, we base all of our work on strategic consumer insights and planning.
Through our partnership with leading creative agency Karmarama we have access to the latest strategy, planning and insight tools, insights that drive our response to brief, or the brief itself.
We use the emerging social media monitoring and sentiment tools to uncover consumer led insights into your brand.
We then combine our PR storytelling skills with the added creative weight of Karmarama’s creative teams.
Plus with in-house production, content creation and digital build capabilities on-site through fellow sister agency Kream, we also have the ability to create the right digital assets for you, from short-form branded content, to viral films, to applications and microsites.